• Newsletter

    Introducing our newsletter – “The Marketing Observer” is your go-to source for the latest news, insights, and trends in the world of marketing and business. As a business owner or marketing professional, staying up-to-date on the latest developments in your industry is critical to your success. That’s where our newsletter comes in – we’ve curated…

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  • How to Boost Your Brand

    HVA helps companies attract new customers, improve brand awareness, and generate more revenue. You’ll get access to expert knowledge: If you’re relying on a single in-house marketing specialist, you’re extremely limited in what strategies you can focus on. We assist companies to grow their online presence and brand by implementing creative and innovative strategies. Businesses…

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  • Strong Teams Matter

    We have started developing your team in-house and developing a portfolio of skills among many people. Start working on your long-term skills development roadmap now by regularly assessing and benchmarking both your advanced analytics team member’s skills, as well as the data skills of domain experts. As you progress in this plan to democratize data…

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  • Start a Data Roadmap

    A data roadmap effectively lays out how your organization will operationalize and monetize advanced analytics. It will link data-related investment and activities to a business outcome – value creation. It will connect your data strategy with your business strategy and performance. Making data-driven decisions, based on learning and organizational goals, will, ultimately, mean a successful…

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  • Data Driven

    Making data-driven decisions, based on learning and organizational goals, will, ultimately, mean a successful program. Want to learn more? Our Midwinter Month of Measurement is leading up to our next virtual conference, TICE Virtual Conference: Metrics Matter, a Focus on Strategic Planning, Analytics, and Alignment. To learn more, contact Us This concept was first directly…

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